The US Solar team integrates the worlds of energy, technology, and finance. Our management team brings a wealth of solar leadership expertise from industry-leading firms such as Morgan Stanley and Bear Stearns.
Drawing on a unique set of strategic partnerships, we craft solutions that best meet your needs. We work with the best engineering and construction partners to design and build our systems. We craft seamless capital market solutions by working behind the scenes with large project finance banks and local lenders to address evolving opportunities and issues. And, our network of solar equipment manufacturers, energy management specialists, and legal and real estate advisors work seamlessly with our finance and investment experts to make our process as efficient as possible.
Marty started US Solar after forming and leading the Solar Desk at Morgan Stanley Commodities, where he led the group into the US commercial market (~100 rooftop, ground mount and parking canopy projects), the US residential market (three separate US residential financing programs) and the Ontario market (75+ rooftop projects). Prior to Morgan Stanley, Marty was an attorney at McDermott, Will & Emery in Washington, D.C.
Marty has an LL.M. from Georgetown University Law Center, a JD/MBA from Northern Illinois University, and a BSBA from The University of Arizona.
Rob brings broad experience in energy tax structuring and climate markets. He started his energy career at Bear Stearns in New York and Houston, where principal energy investments included over $300 million in tax-credit qualified energy assets. Following Bear Stearns, Rob spent 3 years with EcoSecurities, a leading developer of emission reduction projects around the world. Both Bear Stearns and EcoSecurities were purchased by JP Morgan.
Rob has an AB from Harvard College.
Reed brings 8+ years of solar industry project development experience in multiple market segments. He previously served as the VP of Sales and Business Development for BayWa r.e. and the National Key Account Manager for Upsolar America. Notable accomplishments include: land acquisition and development portfolio of ~180 MW, EPC of ~56 MW, and acquisition/co-development portfolio of 21 MW. Reed is a Minnesota native and has a BS in Economics from the University of Minnesota.
is a retail electricity service that provides services such as: allowing customers to purchase renewable energy credits produced by solar equipment; allowing customers to purchase renewable energy as part of a competitive retail energy market; and providing utility bill management services including tracking, reporting, analyzing and delivering energy information in the form of utility bills and utility meter data rate schedules.
SUNSCRIPTION is a retail electricity service that provides services such as allowing customers to purchase renewable energy credits produced by solar equipment and allowing customers to purchase renewable energy as part of a competitive retail energy market.